Motion
Animated social posts
Short, eye-catching motion graphics for a new arrival, an offer or an event. Built to stop the scroll on any feed.
Coming soon
Dealer marketing, but better / Kee / Winchester
Dealer marketing has changed before. We're ready again.
Built for where dealer marketing is heading.
Your customers see a lot of car marketing, and most of it washes over them. We make the imagery, motion and campaigns that catch the eye and stay with them, so your dealership is the one they notice, enjoy and choose.
Every car buyer has a hundred dealerships to scroll past. You only need to be the one they stop for.
Work worth
pausing on.
Every time.
Car buyers are spoiled for choice and short on attention. The dealerships they remember are the ones that gave them something exciting to look at: a photo that made them stop, a video they watched to the end, an email they were glad to open. That is the work we love making. Years in the motor trade mean we understand what a dealership needs and how its customers think, and we put all of it into making something worth their time.
Read the full story"Car marketing should move people the way the cars do. Most of it sits still and says little, and customers have moved on while it stayed the same. We make work that moves, and that makes people feel something, so a dealership is the one people notice now and choose next."
What we do
01
Creative, motion and brand
There is a difference between having a digital presence and creating a digital experience. We live in the second one. Unexpected imagery, motion graphics and video that earn attention, campaigns that make people feel something when they see your brand. Movement gets watched where static gets scrolled past, and most dealership marketing is still standing still. From brand identity through to campaign and content, we build the whole picture and make it stand out.
02
Email and lifecycle marketing
Email that customers look forward to reading, because the content is visually engaging, relevant and personal. From conquest campaigns and welcome journeys through to service reminders, aftersales, accessories and event sign-ups, we build campaigns that keep your group front of mind across the full ownership journey. Decades of automotive email experience, applied to every send.
03
Search, AI visibility and local
Buyers shortlist dealers through ChatGPT, Gemini and other AI tools before they contact anyone. Google has moved to AI mode. We build SEO, AEO, GEO and Google Business Profile together as one strategy, so your group shows up wherever buyers are looking.
04
Events, websites and landing pages
Events, launches and the moments that happen in person matter more as everything else goes digital. An AI answer cannot put someone behind the wheel. We build the sales event campaigns, launch days, sign-up journeys and purpose-built pages that fill the room, and the websites and landing pages that work just as hard the rest of the year. Better content and clearer customer journeys, on your platform or built alongside it.
05
Social content and storytelling
Content that shows the people, the expertise and the reasons a customer should choose your dealership group. Fresh, human and worth following. Built around your voice, your team and the communities your dealerships are part of.
06
Data, reputation and retention
Your customer data has more value in it than most groups are currently getting out, and adding more systems often fragments it further. We join the dots, so your data delivers intelligence back to the business. The right message to the right customer at the right moment builds loyalty that lasts, and we build the data strategy, reputation management and retention mechanics that make it happen consistently.
From the studio
Things you can
Things you can
use today.
A small set of ready-made pieces, built to the same standard as everything else we make. Take one, put your details in, and put it to work. A simple way to see what a dealership looks like when its marketing is made to stand out.
Email
Sale & service templates
Clean, well-built email templates for sales events and service reminders. Drop in your offer and send.
Coming soon
Imagery
Campaign image sets
Considered, brand-ready image layouts for seasonal pushes and new model launches. Made to look like more than a stock photo.
Coming soonWant a piece made for your dealership instead? Tell us what you need.
Questions we get asked
What makes Kee different from a general digital agency?
Decades of experience across dealer groups, manufacturer brands, OEM campaigns and rebrands, combined with AI skills that are part of how we work every day. The people with the experience do the work. We have worked with dealer groups through serious growth more than once, from a handful of sites to seventeen and beyond. And we can offer dealer groups something most agencies cannot: creative, content and search visibility built for where customers are looking now, not where they were.
We are tied into our current website platform. Can you still help?
Yes. Email, search visibility, social content, landing pages, campaign creative and data strategy all sit outside your website platform or DMS. We work with what you have and start where the opportunity is.
Do we need to commit to a big project to work with you?
No. Start with one piece of work where you want a fresh approach or a specific capability. We bring all our experience to every brief. Work that earns the next brief, every time.
What is AEO, GEO and how are they different from SEO?
SEO gets your dealership found in traditional search results. AEO, answer engine optimisation, structures your content so AI tools can read it and cite it when someone asks a question your dealership should be answering. GEO, generative engine optimisation, makes sure your group appears in the AI-generated answers now at the top of Google and inside tools like ChatGPT, Claude, Gemini and other LLMs. Buyers are using these to research and shortlist before they ever visit a website. All three matter and we build them together.
How does Kee charge for its work?
No tie-ins. No retainers. You brief us on one piece of work, we price it clearly upfront and get on with it. Large or small, one brief or an ongoing relationship, the terms are the same. Lead the brief yourself or hand it to us entirely. Work that earns the next brief, every time.
You mention AI skills. What does that mean in practice?
AI is part of how we work every day. It makes our creative sharper, our content more consistent, our search visibility stronger and our use of customer data more precise. The tools keep developing and so do we. It shows in what we produce.
How do we get started?
Book a free fifteen-minute call or send us a message. Tell us what you are working on or where you want to improve. We will come prepared and make the time count.
Make them stop.
Marketing that moves, so your customers do too.
Or drop us a note